Weekly briefing
The Rundown.
The changes in search, AI and the web that affect whether your firm gets found, and what each one means for you.
AI Platform
AFDA daily digest — Thursday, 15 October 2026
AI Platform
AFDA daily digest — Wednesday, 14 October 2026
AI Platform
ChatGPT Just Changed How Your Buyers Get Answers
SEO
Google Moves to Surface Fresh Forum Posts Faster in Search
SEO
Your Website's Promotions May Start Appearing in Your Google Ads
SEO
Google's Followable Profile Reaches India and Canada
SEO
Google's September Spam Update Is Finished: What Your Rankings Mean Now
AI Platform
Your Firm's High-Volume AI Just Got Cheaper to Run
Design Tool
Animations Ready to Ship Straight to Your Website
SEO
A Second Wave of Ranking Movement, and Why Patience Still Wins
AI Platform
September 2026: Capable AI Got Cheaper and more Autonomous
AI Platform
Google's Most Capable AI Model Is Here, but the Door Is Barely Open
Design Tool
Animations Ready to Ship Straight to Your Website
AI Platform
Your Firm's Everyday AI Assistant Just Got Faster and Cheaper to Run
SEO
What Google's AI Answer Payouts Mean for Being Found
AI Platform
Cheaper Top-Tier AI Lands on More of Your Buyers' Desks
Web Platform
Australia's AI-Decision Disclosure Rule Now Has a Playbook
AI Platform
Your Clients' AI Assistant Is Learning to Work Unsupervised
SEO
Test a Change Before You Bet Your Microsoft Ads Budget on It
SEO
What Google Now Expects From the Content on Your Pages
AI Platform
A cheaper AI flagship lowers the cost of the tools that find you
SEO
Google's September Spam Update Runs for Two Weeks: Read the Movement Calmly
AI Platform
Cheaper AI Means More Buyers Ask It About Your Firm
SEO
See Which Pages Get Found Through a Photo
AI Platform
A voice search that answers out loud, and names the web pages behind it
SEO
When Your Content Powers Google's AI Answers, It Might Now Pay
Web Platform
Ad Load Goes Public in Chrome's Data, With No Ranking Catch
SEO
Why Your Ahrefs Traffic Numbers May Look Different This Month
AI Platform
Firms Can Now Pay to Be Found Inside ChatGPT Across Europe
AI Platform
You can now target your own contact list inside ChatGPT
AI Platform
Reusing the same context with Claude just got a lot cheaper
AI Platform
Google just upgraded the model that answers questions about your firm
Google Now Opens AI Overviews in Full, Pushing Listings Lower
AI Platform
OpenAI's New Flagship Can Work a Computer, Not Just Chat
SEO
Why Your Rank Reports Might Look Shakier This Month
SEO
You Can Now See, and Control, How Google's AI Uses Your Site
AI Platform
Now you can direct AI video shot by shot
SEO
Your Readers Can Now Pick You as a Preferred Source in One Click
AI Platform
Two ChatGPT Ads Settings Just Switched On by Default
SEO
Try Google Ads AI Max Before You Commit the Budget
SEO
Google's Latest Spam Sweep Is Done, and Most Firms Have Nothing to Fix
SEO
Your New Microsoft Ads Campaigns Lose Their Manual Cost Ceiling
AI Platform
The Everyday AI Behind Your Tools Just Got Cheaper and Sharper
AI Platform
More of the Apps You Use Now Connect Inside Gemini
AI Platform
Text You Publish From Claude Now Carries an Invisible Watermark
Design Tool
Figma Opens Up to Outside AI Agents and Learns to Break a Line Properly
SEO
The Bar for a Followable Google Profile Just Dropped Again
SEO
Your Rankings Moved in Early August, and Google Won't Say Why
AI Platform
The AI That Answers Your Buyers Just Had a Serious Upgrade
AI Platform
You Can Now See If Google's AI Answers Are Showing Your Firm
Design Tool
Now You Can Shape AI-Built Designs by Hand, Not Just by Prompt
AI Platform
Google's Gemini app just got quicker, but some of the new perks skip the UK
AI Platform
How Your Firm Actually Gets Named in Google's AI Answers
SEO
Now You Can See How Google Sends People to Your Social Posts
SEO
You can finally prove your social videos help you get found
AI Platform
ChatGPT Citations Are Dropping: Being Named Gets Harder
SEO
Google Now Runs Smaller Core Updates It Never Announces
SEO
Google Search Console's AI Performance Report Explained
SEO
Tell Google Whether Its AI May Use Your Content in UK Search
AI Platform
New AU Rule: Disclose AI Decisions in Your Privacy Policy
AI Platform
Google AI Mode: What It Means for Being Found in Search
Web Platform
WordPress 7.0 "Armstrong": What Changed, and What It Means for Your Firm's Site
AI Platform
Google AI Mode at I/O 2026: What It Means for Your Firm Being Found
Design Tool
Figma Config 2026: What the Updates Mean for Your Website
AI Platform
What Changed at ChatGPT for Your Firm's AI Visibility Now
SEO
Bing Now Shows You How Often AI Answers Cite Your Pages
SEO
Google May 2026 Core Update: What Your Firm Should Know
SEO
The Google March 2026 Core Update and Your Firm's Rankings
SEO
The Google December 2025 Core Update: An 18-Day Rollout
SEO
The Google June 2025 Core Update and Partial Recoveries
SEO
The Google March 2025 Core Update and Your Firm's Reach
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The briefs cover what changed across search and AI. A free AI-visibility check shows what it changed for you — where your firm stands today, and what to fix before the next update lands
